THE COFFEE STOPPER™, THE FLUSHER BLOCKER™, & THE SIPPIE CLIPPIE™

Cara Brzezicki is the inventor of The Coffee Stopper, a small, reusable silicone accessory that helps prevent coffee from splashing out of takeout lids. It came from one of those everyday annoyances that made Cara wonder, "Why has nobody solved this?" Cara was not a product-development expert when she started. She simply saw a problem, believed there had to be a better solution, and figured out how to bring the idea to life. Since launching, she has learned the hard way about manufacturing, patents, retail, distribution, marketing, and all the persistence required to get a physical product into consumers' hands. The Coffee Stopper has been featured on the cover of Inventors Digest and has been interviewed twice by the producers of Shark Tank. She has also had the product carried by local retailers and pursued wholesale and distribution opportunities. Cara joins Justin to discuss taking new product ideas and converting them into consumer products.